It is hoped that the Covid-19 outbreak in Indonesia will at least provide benefits and opportunities for technology businesses that depend on digital. Globally, one of the digital industries that are highly anticipated by its massive utilization in Indonesia, the Internet of Things (IoT), is experiencing growth in the cloud platform market in 2020 and is expected to continue its trend in the coming years. During this pandemic period, there are strong signs that some technologies will see an increase in adoption rates in recent months, as people shift to a digital mindset and they adopt IoT technology while working from home.
Also, there is a growing application of IoT systems in the health care sector to manage patient care including remote monitoring of patients at home who are self-quarantined and many other patients such as chronic diseases and diabetes. These factors have ultimately accelerated the growth of the global IoT market in times of pandemic.
In Indonesia, according to the Chairperson of the Indonesian IoT Association, Teguh Prasetya, there are three IoT verticals during the Covid-19 pandemic that has been growing rapidly, namely health, agriculture, and energy. In the health industry, for example, currently, many IoT devices are used to measure body temperature, known as thermal detection, and others. From what Teguh explained, several Indonesian IoT startups seem to have become examples of real contributions amid a pandemic.
An IoT startup called Needs Indonesia claims to be the first to launch a vending machine in the country. They plan to provide more machines with a variety of products, one of which is a free mask vending machine at the Istora Mandiri MRT Station, Jakarta. Apart from masks, hand sanitizers are also available, as well as wet and dry wipes. Wearing a mask and washing hands regularly is part of the 3M Movement, which is campaigned by the government to break the chain of transmission of the coronavirus. Therefore, Needs provides automatic mask selling machines.
Judging by the concept, it might remind us of how the OVO unicorn entered the data business by providing an automatic vending machine called the OVO Smartcube at the end of last year. It is a machine that will record customer demographics and behavior. The machine can analyze data in real-time, which includes data on age, gender, location, shopping ability (spending power) to devices used such as smartphones or tablets, including their types. That way, the machine can adapt products and services to the needs and habits of the user. The OVO targets to supply 500 machines this year and 1,000 machines by 2021.
From the aspect of energy and urban planning, PT Miota International Technology (Miota) is developing Miota City or more commonly known as a smart city. With this development, he continued, it is possible to more efficiently monitor the use of electricity, water, and gas without making contact with humans. According to Miota, the Internet of Things has many uses and can be adopted in various industrial sectors. Currently, Miota is integrating end-to-end managed service solutions, where they hold everything from hardware, hardware design, firmware, software, and connectivity as well as infrastructure and big data. The integration and full control of this Miota provides an opportunity for everyone to get efficiency as well as transparency, and monitor more efficiently without making contact with humans. It can be admitted that the development of IoT took over some of the problems during the “first half” of the pandemic. These short-term impacts are expected to far outweigh the value of connected and autonomous technology to homes, workplaces, and public spaces in the post-Covid-19 era.
Not only IoT startups as previously mentioned, this wave of momentum and the current tidal situation should also be utilized by corporations, especially players who have long embraced IoT advances such as Telkomsel.
According to Alfian Manullang, General Manager of Industrial IoT Telkomsel, while we all need to keep our distance from each other to prevent the spread of Covid-19, Telkomsel is doing their best so that the digital innovations that are presented can keep the public connected while helping the industrial segment to maintain its business continuity. "Therefore, through Telkomsel IoT as a digital solution that can accommodate control of each device, we are trying to create breakthroughs across industries to accelerate the digital ecosystem in Indonesia in a sustainable manner so that the benefits can be felt by the wider community," said Alfian Manullang, General Manager of Telkomsel's IoT Industrial. Not only Telkomsel IoT services, but Telkomsel also has startup incubator and accelerator programs such as Tinc, which ultimately aim to cultivate and develop digital connections, automation, and innovation for broader benefits for business operations and society in general.
A mature network with more than 22 years of experience to become a leading mobile operator service allows Telkomsel to have a reliable portfolio and business services in the IoT sector to help accelerate post-pandemic solutions. "Trust is the most important thing in providing a sense of security in the use of IoT solutions. Telkomsel strives to provide innovative and reliable solutions for corporate and government operational activities. We hope that we can support the progress of the nation by presenting revolutionary technology that can change how Indonesians live their daily lives to significantly increase productivity and efficiency,” said Alfian.
It can be projected that business solutions such as those managed by Telkomsel will directly “touch” the heart of the problem, namely Industrial IoT services such as Telkomsel Asset Performance Management, fleet management such as Fleetsight, to startups assisted by Tinc which cover sectors outside the IoT—smart environment, smart industrial, agritech, AI & machine learning, and enterprise mobility.
IoT technology will be essential to facilitate remote working relationships, ensure air quality and sanitation in buildings and transit systems, and minimize transmission risks in hospitals. One study projects that the IoT market will grow at a double-digit compound annual growth rate (CAGR) through 2021 to $ 243 billion, despite the economic slowdown caused by the pandemic. With this global potential figure, let's look forward to whether the crisis and pandemic that we are experiencing can really be a catalyst for the “society” of IoT in Indonesia.